“A scary client - a man with the ability to drive the bottom line while also strongly pushing the creative agenda. Fortunately he carries it off with intelligence and charm"
Agency founding partner
OUTPUTS include ..
brand and trade marketing plans aligned to secure customer commitment and listings
rigorously evaluated value chains with pricing to maximise net margins
supplier negotiation and management
LEADING to ..
increased revenues, balanced with cost management for improved ROI and healthy P&L